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Raw Report: WHO equals bacon and sausages to smoking

Bacon, sausages and ham rank alongside smoking as cancer causes, says WHO. UN health body says cured and processed meats are among top five most carcinogenic substances along with cigarettes, alcohol,...

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Salomon City Trail 2016

(In Swedish) Snart börjar vi peppen för Salomon City Trail 2016! Visst, det är ett tag kvar till 24 april, men den som väntar på något gott… väntar alltid för länge! Anmäl dig redan nu på...

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Raw Report: Think small when designing for cities

Simple and elemental design creates peaceful space amongst the chaos of modern life When Volkswagen debuted it’s iconic Think Small ad in 1959, it instantly grabbed readers’ attention because it...

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Launching soon: Raw Break

”Today my Raw Break is 30 mins cold water meditation. What’s yours?” Untitled from RAWNESS on Vimeo. We are about to launch an new lifestyle concept soon called Raw Break. It is done with our sister...

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Raw Report: Train for your train ticket!

We simply love this new concept, spotted as usual on PSFK. This could easily be copied with pride all over the world to beat obesity. To curb an obesity epidemic, Mexico City experiments with free...

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Raw Report No1 – Redo för leverans!

(In Swedish) Vi är så stolta över att äntligen kunna leverera första upplagan av Raw Report. Beställ dig ex nu om du inte redan har gjort det! På +120 sidor har vi samlat de hetaste trenderna inom...

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Raw Report: 18 household plants for better air

Raw Report: Check out this cool infographics about household plants that purify air! Houseplants do wonders for a house: they breathe new life to a room, add a bright pop of color, and purify the air....

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Design Thinking as a Strategy for Innovation

Design Thinking as a Strategy for Innovation “Most people make the mistake of thinking design is what it looks like. People think it’s this veneer — that the designers are handed this box and told,...

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Marketing & Agencies 2025

Today, Roland-Philippe Kretzschmar, Raw Agency‘s own innovation expert, participates in a panel discussion regarding the future of agencies, consumer engagement and the implications on brands. The...

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Raw Report: Se upp för din hälsa!

(In Swedish) I eftermiddags var jag med i P4 Extra med anledning av min senaste trendspaning ”Se upp för din hälsa!” om att vi använder oss lite för mycket av smartphones. Tesen går helt enkelt ut på...

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Raw Report: Extreme Sports 2020

Raw Report: We closely follow the latest trends in extreme sports and outdoor culture. Here’s a trend report from our friends at Delaware North concerning the evolution of Extreme Sports in 2020. Rise...

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Raw Friday

Raw Friday means not shopping but helping people, even strangers, without expecting anything back. Much needed in these days of refugee crisis.  Have you heard about the ”Bystander Effect”? Usually it...

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Här är nya oväntade hälsotrenden

Hör när vår vd Roland-Philippe Kretzschmar medverkade i radio under helgen. Och pratade om en oväntat omodern hälsotrend. ”Att hela tiden använda sin smartphone kan stressa hjärnan, enligt hälsoexpert...

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Raw Report: Future of Traveling

Our friends at PSFK Labs have defined the future of traveling in their The Future of Travel 2016 report examining how virtual tech can provide customers with instant access to products and services....

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One year of seamless engagement

Exactly one year ago Raw Agency appeared as a re-born edition of MNML Agency. The idea with the Raw-concept is to offer our clients an eco-system of services that create seamless engagement from people...

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Raw Report: Stretchable healing electronics

We first reported about stretchable electronics during a trend seminar we held in 2013, then in the area of sports. Now time has come for the healthcare sector to apply this technology. Here’s a report...

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Raw Report: 10 pillars of shopping experience

Once again we are looking at our friends at PSFK to find out the latest in retail trends. PSFK Labs identifies the key trends driving forward the Future of Retail 2016 “Not a lot has happened in...

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Raw Report: How Fashion Brands Can Help Turn the Tide on Ocean Pollution

In our latest Raw Report, we share an interesting article written in Business of Fashion about the responsibility global sports and fashion brands can take on the environment and how it changes product...

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Raw Report: Flexonomy

In one of our final Raw Reports before the Christmas holidays we want to share an article written by Alexandra Levit about the new flexible work schedules that are taking over the corporate world. From...

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Raw Report: The future of robotics

Once again, the legendary Faith Popcorn predicts the future in a mindful and accurate way. As we plunge deeper and deeper into our smartphones, we will want to take the next step and become robotic...

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